What does it include?

Our Unicorn Leadership Training Program is a virtual 12-week program that catapults your managers from good to great. Participants complete assessments, weekly modules, and action items, and attend live group coaching sessions to apply learning and drive outcomes.

Why is this better than using open source content?

We tailor the program using assessment results to your organization’s needs. Leaders get weekly live access to a coach, structured curriculum, and a scalable system that creates long-term transformation across the leadership team.

How is this better than one-on-one coaching?

Cohort-based learning accelerates development through shared discussion, peer accountability, and structured content. Managers learn from the material and from each other—driving stronger relationships and practical application.

What makes Fahd qualified to teach the program?

Fahd has led teams of 150+, built startups, and synthesized research to create Unicorn Labs’ Six Levels of High-Performing Teams Framework—the foundation of the program.

How can I be confident this program works for different learning styles?

Content is available as video, audio, and transcripts for asynchronous learning, and each module is reinforced with live coaching sessions using collaborative tools so every participant can engage in their preferred way.

How much administrative work is required?

An Account Manager handles onboarding. You ensure assessments are completed; participants keep pace with modules and action items. We manage the rest.

How do I ensure managers stay engaged?

Weekly content, assessments, and action items build accountability. Each module ends with a live cohort coaching call to discuss the prior week’s material and apply it in real scenarios.

Leadership Development for High Performance Companies

The Engine

Not Just a Course. A Complete Operating System Upgrade.

We don't just dump content on you. We install habits.

Layers Grid

Purpose-Built Modules

The "Knowledge" Layer

12 modules built for startup & scale-up reality. No MBA fluff. Real frameworks your managers use Monday morning.

Live Cohort Coaching

The "Practice" Layer

12 live group coaching sessions with your team only. Real scenarios, real role-plays, real accountability.

Strengths Assessments

The "Awareness" Layer

Personalized strengths profiles so each manager knows exactly where to double down and where to grow.

Peer Learning Network

The "Community" Layer

Access to the alumni network and ongoing peer-to-peer learning. The growth doesn't stop at week 12.

30+ Hours of content

12 Live coaching calls

50+ Worksheets & templates

12 Expert-led modules

The Roadmap

How We Install This in Your Company

Process Steps

Step 01

The Diagnostic

We analyze your current state using Team Dynamics and eNPS scores.

Step 02

The Kickoff

Gather your managers for a high-energy launch. Set the "North Star," assign cohorts, generate excitement.

Step 03

The Sprint (12 Weeks)

Managers commit 1.5 hours/module. Watch the video, do the work, attend the live coaching session.

Step 04

The Sustain

Lifetime access to the library, templates, and SOPs. Your managers keep the toolkit forever.

The diagnostic is typically completed within one week. We run a short survey with your team and a 60-minute debrief call with the leader — that's it.

Every manager in the program. The kickoff is where energy gets built and expectations get set — missing it means starting on the back foot. We recommend all-hands attendance.

Life happens. All modules and coaching recordings are available on-demand, so no one gets left behind. Our coaches also flag low-engagement managers early so you can course-correct.

Every manager gets permanent access to all 12 modules, 50+ templates, and SOPs — even after they leave your company. It's theirs. That's intentional: great managers remember where they learned.

The Curriculum

The Six Levels of
Unicorn Leadership

Each level builds on the last. Skip one and the whole system breaks.

Six Levels Framework

Level 1

Psychological Safety

How to take risks without fear. Get your team to speak up, not shut down.

Level 2

Empowerment

Creating decision rights so the CEO isn't the bottleneck.

Level 3

Communication

Productive conflict over polite agreement. Best idea wins.

Level 4

Culture of Leadership

Turning managers into a cohesive team of leaders.

Level 5

Purpose

Connecting the daily grind to the mission. Beyond just "hitting the number."

Level 6

Vision & Purpose

Aligning the "North Star" and "Winning Aspiration" for speed across the whole org.

The Logic

The Cost of Poor Leadership

We don't just dump content on you. We install habits.

Cost of Poor Leadership

Annual Impact Per Bad Manager

Coaching Outcomes

86%

Of companies report solid ROI on coaching

80%

See an increase in self-confidence

70%

Benefit from improved work performance

None of the other programs had the transformative impact on behavior that I've witnessed here. It's as if we've struck gold.

Maureen Weeks Director of Finance, StellarAlgo

We stopped trying to invent our own training and just installed Unicorn Labs. It worked.

Craig Handy Former Head of Revenue, Shopify

See What Poor Leadership Is Actually Costing You

That $436k number? That's the average. Plug in your team size and see your number.

Leadership ROI Calculator | Unicorn Labs

Tell us about your organization

Fill in your numbers — we'll calculate the true cost of poor leadership and your projected return from training.

Company Overview

Annual Revenue

Total annual revenue

Total Employees

Full headcount in your organization

Managers & Leaders

People in any leadership role

Untrained / Poor Leaders — 82% avg

Leaders lacking formal training or performing poorly

Annual Turnover Rate

% of employees leaving annually

Avg Employee Salary

Mean annual salary across your org

Proposed Training Investment

How much you're considering investing in leadership development

Annual Cost of Poor Leadership

Total Annual Cost of Poor Leadership

Combined impact across all four cost categories below

—

Revenue Loss

—

7% of revenue lost to poor leadership decisions

Poor Leader Cost

—

$126K/year per untrained or ineffective leader

Productivity Loss

—

$4,723 in lost wages per employee per year

Turnover Cost

—

Replacement hiring, onboarding & lost productivity

Cost Distribution

Proportion of total cost

Revenue Impact

Poor Leader Cost

Productivity Loss

Turnover Cost

Breakdown

Revenue Impact

Inefficiencies & missed opportunities from poor decisions

—

Poor Leader Direct Cost

Management overhead, corrective actions, failed initiatives

—

Employee Productivity Loss

Reduced engagement & motivation from poor management

—

Turnover & Replacement

82% of employees leave due to bad managers — $4,700/hire

—

Your Investment Return

Year 1 ROI Projection

Return on Leadership
Training Investment

ROI

—

Training Investment

—

Costs Avoided
(50% reduction)

—

Net Benefit
Year 1

—

How we calculate this

Revenue loss: 7% of annual revenue
Cost avoidance: 50% of total costs
Leader cost: $126,000/year per poor leader
ROI = (Avoided − Investment) ÷ Investment × 100
Productivity loss: $4,723/year per employee
Turnover cost: employees × turnover% × $4,700/hire

* Conservative 50% cost reduction estimate. Research shows 40–60% improvement in year one. Long-term gains (5× shareholder returns over 5 years) not reflected here.

Bootcamp

HR Toolkit

Your Growth Is Capped By Your Weakest Manager.

Trusted by 100+ growth companies to develop their next generation of leaders

Which Team Are You Running?

You can't hire your way to a 1+1=3 team. You have to build it.

Why Traditional Training Fails Startups

Self-Leadership

Team Management

Strategy & Innovation